No budget + high profile hostility
+ lousy weather + despondent adult leaders
+ inspired student leaders + 2 weeks notice
+ a community greatly loved + supportive adults
+ viral technology + a God idea
= one of the most amazing youth ministry experiences of my 23 year youth ministry career.
Best of all, for a veteran youth worker: I [...]

A couple of weeks ago, a Brooklyn youth pastor asked a several of his student leaders why New York City atheists could launch a massive subway ad blitz with nary a public peep from local churches when, as he mused, “God belongs in my city.”
Their response to his dismay was a viral blitz online asking [...]